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Equine International Cover

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EQUINE INTERNATIONAL Named Official Publication of the Alltech National Horse Show

Written by: Kenneth Kraus / PhelpsSports.com.
Client: National Horse Show http://www.nhs.org
Release Date: 2011-08-03

[Lexington, KENTUCKY] - EQUINE INTERNATIONAL has been named the Official Publication of the Alltech National Horse Show. The show will be held in the Alltech Arena at the Kentucky Horse Park in Lexington from November 2-6, 2011.

"We are delighted to have this opportunity to share our excitement about the Alltech National Horse Show with horse enthusiasts and everyone who appreciates these magnificent animals," said Dr. Pearse Lyons, president and founder of Alltech.

"As did the Alltech FEI World Equestrian Games in 2010, the Alltech National Horse Show will provide an unparalleled experience for attendees, both in the arena and at fun activities on the show grounds," continued Lyons. "Our magazine is the place to learn everything about what the show will bring to Kentucky."

This year's Alltech National Horse Show, designated CSI4*-W, will feature a complete schedule of 'AA'-rated hunter divisions, including the Pony Lane Farm High Performance Hunter section. Also on the agenda, a big money Open Jumper division highlighted by the $75,000 Double H Farms Thursday's Jump-Off class, the $60,000 Spy Coast Farm Faults Converted Speed class on Friday and of course, the $250,000 Alltech National Horse Show Grand Prix, an FEI World Cup qualifying event. $100,000 will be up for grabs for the Junior and Amateur Jumper divisions, including the $50,000 SJHOF Junior/Amateur Championships, sponsored by Sleepy P, Chansonette and Deeridge Farm. The final Sunday is highlighted by the signature event of the National Horse Show, the ASPCA Alfred B. Maclay Finals, presented by C.M. Hadfield's Saddlery.

EI is written and produced at Alltech's global headquarters in Nicholasville, Kentucky. It debuted in spring 2009 as part of the company's promotion of the Alltech FEI World Equestrian Games. The magazine has rapidly become recognized as a leading source of information about major international equestrian events and has a readership of more than 100,000 in 64 nations.

In addition to its coverage of equestrian events, the publication contains exclusive print and video interviews with leading riders, trainers and national equestrian federation coaches; equine health and nutrition articles; breed spotlights; discipline features and articles for and about young riders.
Upcoming issues will also include "sponsor spotlights" on ANHS sponsors.

"We are thrilled to have Equine International come aboard as our Official Publication for this year's debut in Kentucky," said Mason Phelps, Jr., president of the National Horse Show Association of America. "We have watched EI grow quickly, since the Alltech FEI World Equestrian Games, into one of the world's great sources for top notch equestrian coverage. I know they'll do a fantastic job at the Alltech National Horse Show."

EI is available without charge in print and online. The digital edition may be viewed at: www.alltech.com/EquineInternational. Inquiries about advertising, writing and photography opportunities should be directed to equineinternational@alltech.com

-Ends-

Note to the Editor:
The Alltech National Horse Show, 128th Edition, will be held from November 2 - 6, 2011, at the beautiful, new Alltech Indoor Arena at the Kentucky Horse Park in Lexington.

Founded in 1883 at the original Madison Square Garden, the National Horse Show is America's oldest indoor horse show, firmly established as a major fixture on the national and international sports and social event calendars. The National Horse Show Association's primary activity is the annual production of the National Horse Show and all ancillary events. Over the years, the National Horse Show has provided financial aid to many worthwhile charities.

For more information on the National Horse Show Association of America, Limited, please visit www.nhs.org.

Alltech National Horse Show, 128th Edition - Fast Facts

What:
The Alltech National Horse Show, 128th Edition, is a weeklong championship event featuring "AA"-rated hunters, open jumpers, junior/amateur jumpers, and the ASPCA Alfred B. Maclay Finals. The event will run November 2- 6, 2011, in the Alltech Indoor Arena at the Kentucky Horse Park in Lexington, KY, site of the 2010 Alltech FEI World Equestrian Games(TM).

Parking:
Horse Show Exhibitors may purchase a weekly parking pass at the main Horse Park entrance for $5.00. Dogs are permitted at the Kentucky Horse Park on a leash.

Directions:
The Kentucky Horse Park is located 8 miles northeast of Lexington, Kentucky at Exit 120 on Interstate 75.

Information:
Carolyn Vincent
National Horse Show
PO Box 386
Greenvale, NY 11548

Telephone:
Phone: (516) 484-1865
Fax: (516) 484-1982

Email:
NationalHS@aol.com

Web site:
www.nhs.org

Shopping:
Vendors offering equestrian equipment, apparel, jewelry and home furnishings are located in the Alltech Arena.

Additional Contacts:
Vendors - Matt Morrissey at Mmorri4398@aol.com or 941 915-3457
VIP Table Sales - Kiki Umla at KIKIUMLA@aol.com or 904-607-5541
Advertising - Laura Reed at reed.laura@insightbb.com or 859-321-7687
Sponsorship - Mason Phelps at mpjr@phelpsmediagroup.com or 561-753-3389 or Susie Webb at webb_susie@yahoo.com or 301-520-6162

Hotels:
CLARION HOTEL (formerly Holiday Inn North) - 859 - 233-0512 - Approximately 4 miles
FAIRFIELD INN & SUITES BY MARRIOTT - 859 -977-5870 - Approximately 4 miles
FOUR POINTS SHERATON - 859-259-1311 - Approximately 4 miles
LA QUINTA - 859-231-7551 - Approximately 4 miles
KNIGHTS INN - 859-231-0232 - Approximately 4 miles
EMBASSY SUITES - 859-455-5000 - Approximately 4 miles
MARRIOT GRIFFIN GATE - 859-231-5100 - Approximately 4 miles
RESIDENCE INN - 859-231-6191 - Approximately 5 miles
COURTYARD BY MARRIOT - 859-253-4646 - Approximately 5 miles
HOLIDAY INN GEORGETOWN - 502-570-0220 - Approximately 6 miles
RAMADA INN - 859-299-1261 - Approximately 6 miles
RED ROOF INN - 859-293-2626 - Approximately 6 miles
HAMPTON INN - 502-867-4888 - Approximately 6 miles
SUPER EIGHT - 502-863-4888 - Approximately 6 miles
MICROTEL INN & SUITES - 502-868-8000 - Approximately 6 miles

For further information on housing in the Lexington area, we invite you to visit:
www.visitlex.com and www.georgetownky.com

Management:
Kentucky Horse Shows, LLC
P. O. Box 11428
Lexington, KY 40575-1428
859-233-0492 (phone)
859-233-0495 (fax)
email: hakshows@earthlink.net
website: www.kentuckyhorseshows.com

ALLTECH MEDIA CONTACT:

Allie Hembree
North American Public Relations Coordinator
Alltech Corporate Headquarters
3031 Catnip Hill Pike
Nicholasville, Kentucky
Telephone: (859) 887-3326
Mobile: (859) 553-3728
Email: ahembree@alltech.com
Web site: www.alltech.com

NATIONAL HORSE SHOW MEDIA CONTACT:

Phelps Media Group, Inc.
12230 Forest Hill Blvd.
Suite 214
Wellington, FL 33414
561-753-3389 (phone)
561-753-3386 (fax)
pmginfo@phelpsmediagroup.com
www.phelpsmediagroup.com

About Alltech:

Founded by Dr. Pearse Lyons, Alltech is a global animal health and nutrition company with 31 years' experience in developing natural products that are scientifically proven to enhance animal health and performance. With more than 2650 employees in 128 countries, the company has developed a strong regional presence in Europe, North America, Latin America, the Middle-East, Africa and Asia. For further information, visit www.alltech.com. For media assets, visit www.alltech.com/press.

 

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