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ATTACHED PHOTOS

Clear Rounds for Clean Water will showcase their private label wine bottles featuring artwork from top artists.

Hadfields Saddlery is the Exclusive Mobile Tack Shop for the Alltech National Horse Show

Cindy designed the interior of the 53 foot Hadfields Saddlery trailer.

Click on the above photos for details and a high resolution version.

Photographs may be used free of charge only in relation to the PMG press releases they pertain to.

Shop ‘Til You Drop at the Alltech National Horse Show

Written by: Kendall Bierer
Client: National Horse Show http://www.nhs.org
Release Date: 2011-10-12

Lexington, KY – October 12, 2011 – The Alltech National Horse Show, 128th edition, set for its exiting debut at the Kentucky Horse Park in Lexington, Kentucky on November 2 – 6, 2011, will be hosting some of the horse industry’s most sought after vendors at the Alltech Arena. Retail booths will be set up around the arena featuring 25 vendors specializing in fine and equestrian jewelry, souvenirs from the Alltech National Horse Show, ladies boutiques, art galleries and many more entrepreneurial venues.

This year’s show, designated CSI4*-W, will feature a complete schedule of ‘AA’-rated hunter divisions, including the Pony Lane Farm High Performance Hunter section. Also on the agenda, a big money Open Jumper division highlighted by the Sasco Creek Farm $50,000 Welcome Speed Class, the $75,000 Double H Farms Thursday’s Jump-Off class, the $60,000 Spy Coast Farm Faults Converted Speed class on Friday and of course, the $250,000 Alltech National Horse Show Grand Prix, an FEI World Cup qualifying event. $100,000 will be up for grabs for the Junior and Amateur Jumper divisions, including the $50,000 SJHOF Junior/Amateur Championships, sponsored by Sleepy P Ranch, Chansonette and Deeridge Farm. The final Sunday is highlighted by the signature event of the National Horse Show, the ASPCA Alfred B. Maclay Finals, presented by C.M. Hadfield’s Saddlery.

Matt Morrissey, the Vendor Manager, believes that the retailers will have the opportunity for huge success. “With the amount of horses and entries the horse show has received this year, and the classes being entirely filled, I am expecting a large amount of traffic and a great turnout for the horse show and for shopping.”

For those with an addiction to shopping, the booths will be arranged in a way that makes them easy to find and easy to access. Each booth will have a designated area around the Alltech Arena concourse, giving both exhibitors and spectators a chance to peruse the merchandise.

“It was actually astounding how large of a response we had to the vendor spots this year,” said Morrissey. “Most of the vendors received the mailing we sent out with an invitation e-mail, the response was overwhelming. We have already filled all of the slots, and have a large amount of people on the waiting list. We have even had to tell a few people that there just isn’t room, it’s really fantastic!”

Cindy Hadfield, owner of C. M. Hadfield’s Saddlery, will have her mobile tack shop located outside of the Indoor Arena. Cindy began riding as a child, was “bitten by the bug,” and has remained involved in the horse industry ever since, founding C. M. Hadfield’s Saddlery in 1978. A presence on the horse show circuit for many years, C. M. Hadfield’s will be the Presenting Sponsor of the 2011 ASPCA Alfred B. Maclay National Championship and is also the Exclusive Mobile Tack Shop of the Alltech National Horse Show. “I think that Alltech’s generous involvement in this event is absolutely wonderful, and I wish great success to Mason Phelps and all of the people involved,” said Hadfield. “I hope that everybody has a great time and enjoys the show.”

C. M. Hadfield’s Saddlery will be showcasing their new, 53-ft. trailer that made its debut earlier this year. Designed by Cindy herself, the mobile store boasts over 1,000 square feet of elegantly-appointed retail space and offers an expansive inventory of fine English riding apparel and equipment, including Hadfield’s own product lines: the Cynthia Munro Clothing Collection, featuring hunt coats, shirts and breeches; and the Hadfield Bridleworks Ltd. line of bridles and tack accessories crafted in Hadfield’s own English factory. Hadfield’s also offers high quality sportswear, rainwear and unique accessory items, as well as custom fittings for both horse and rider. Added Hadfield, “I welcome everyone to visit our new store and hope that they will enjoy shopping with us as much as I enjoyed designing it and putting it together.”

Located inside the Alltech Arena, along the concourse, will be custom saddle makers such as Stackhouse Saddlemakers and CWD USA. These booths will feature top-of-the-line saddles made to the consumer’s exact specifications.

Five of the vendors featured at the Alltech National Horse Show will specialize in fine jewelry, including the well-known Fox Run Ltd. with Ed Infusino. Not only does Fox Run have a concentration in fine jewelry, but Infusino also sells many pieces that are considered equestrian as well. The horse show circuit is nothing new to Infusino. He has been a vendor at the National Horse Show for 19 years, dating back to the days of Meadowland and Madison Square Garden. After closing the doors to his family jewelry store in 1984, he decided to take his knowledge of horses and the equine industry and put them to good use, in the form of his fine jewelry.

“I started out running the family business as a fine jeweler and then after I started showing in 1979, I got into have equestrian jewelry and brought it with me to my shows,” said Infusino. “In doing equestrian jewelry along with fine jewelry, I have grown to develop some very high expectations because this is a very select group. I understand the clientele and the people who come to the horse shows, they are a very unique group and I think the Alltech facility is a perfect fit.”

Infusino actually made a special trip to Lexington, KY, when he heard that the Alltech National Horse Show was taking place at the Kentucky Horse Park. “I had never been to the Kentucky Horse Park or even Lexington, but my customers had raved about it for years,” Infusino admitted. “Honestly, the facility blew me away and I realized what everyone was talking about. The Indoor Arena is an excellent facility for the National Horse Show. I was astounded by how truly horse-friendly the venue is,” Infusino said. “I can really see this show having a home in Kentucky, it’s in a facility that welcomes equestrians and is very convenient.”

Other jewelers featured at the Alltech National Horse Show include Bennett Fine Jewelry, Corbett Frame Jewelers, Erez LLC’s coin jewelry, Stern Design Works and the official jeweler of the Grand Prix, Vandermoore. The varying styles and designs are sure to catch shoppers’ attention as they peruse the merchandise and find those perfect pieces their accessories collection may have been missing. In the situation that their dog needs a little more variety in their collars, Lisa Welch Designs will be more than happy to provide from her array of dog jewelry and designs.

The White Horse Gallery will feature equestrian décor and jewelry with many of their gifts starting at under $20, the perfect souvenirs to remember the Alltech National Horse Show, accented with an artistic flair. Ouisha McKinney with Ouisha Designs will provide the artistic touch to many hand-painted equestrian gifts and equestrian themed collectibles.

There will also be several prestigious boutiques located throughout the Alltech Arena. The local Kentucky based fur boutique, Embry’s, will showcase their high-quality furs just in time for the cool weather and cocktail parties to grace the Alltech National Horse Show. Gretchen Hunt, a woman well-known for her boutique that travels the horse show circuit regularly, will have cashmere sweaters, jeans and designer blouses at the popular Hunt Ltd. Equine Impressions will feature their equine inspired fashion at their booth with numerous designs. Hats by Katie will also appear as a vendor this year, showcasing the eloquent and unique hats worn for many of the equestrian events.

Art enthusiasts will also be able to enjoy themselves with Procaccio Studio. Robert Casterline will have numerous pieces of art displayed during the horse show. The gallery will feature both equine and non-equine artwork alike, providing a variety of different pieces.

Along with the many vendors this year, the Equus Foundation and the ASPCA will have booths, offering them an opportunity to fundraise for their wonderfully worthwhile causes. As an initiative to help fund global water sanitization projects, there will be a charity present amongst the fundraising booths under the name, Clear Rounds for Clean Water. They are a nonprofit corporation that raises money through equestrian events for worldwide water projects. Since it's beginning in 2009, CRforCW has been able to help fund water and sanitation projects in Northern Uganda, Honduras and Southern India. All funds from donations and sales of our merchandise goes directly into their 2011 project with Dr. Jeremy Penner in Remba Island, Kenya. The non-profit organization will sell shirts and a line of jewelry with their logo on it as a way of raising money for their global projects. If people donate to their cause, they will be able to receive private label wine adorned with beautiful equine artwork.

“Every single dime we take in at that booth goes directly to water projects somewhere in the world,” said director of Clear Rounds for Clean Water, JoJo White. “It is a great cause and we are so happy to be able to make a difference at such a prestigious event. I’m really hoping and praying that this show is going to be knocked right out the ballpark, I really think it is going to be something spectacular.”

Several equine equipment and service companies will extend their products and knowledge such as Lucas Equine Equipment and Dandy Products, Inc. There will be products from animal padding and footing, custom promotional products, premium corporate gifts and staffing apparel programs.

In the situation that exhibitors or spectators need to make a dry cleaners run or simply get some laundry done, Josey’s Laundry will right outside the Alltech Arena to provide assistance. Josey’s Laundry offers a quick turn around on clothes, saddle pads, leg wraps, towels, blankets and anything else that needs washing.

The south side of the concourse will fondly be called the “Alltech Experience,” where the Kentucky Horse Park and Alltech will provide Alltech National Horse Show souvenirs through All Pro Merchandise, a full line of Alltech products including the LIFEFORCE supplement and numerous feed partners such as Canidae/Equidae, Direct Action Company (DAC), Ritchie Feeds, Southern States, Tribute and Triple Crown.

“With such a variety of vendors and quality products, we are looking extremely forward to the outcome. I think that the Alltech National Horse Show is going to be more successful than we could ever imagine,” Morrissey concluded.

For more information on the National Horse Show Association of America, Limited, please visit www.nhs.org

Alltech National Horse Show, 128th Edition - Fast Facts

What:
The Alltech National Horse Show, 128th Edition, is a weeklong championship event featuring "AA"-rated hunters, open jumpers, junior/amateur jumpers, and the ASPCA Alfred B. Maclay Finals. The event will run November 2- 6, 2011, in the Alltech Arena at the Kentucky Horse Park in Lexington, KY, site of the 2010 Alltech FEI World Equestrian Games(TM).

Parking:
Horse Show Exhibitors may purchase a weekly parking pass at the main Horse Park entrance for $5.00. Dogs are permitted at the Kentucky Horse Park on a leash.

Directions:
The Kentucky Horse Park is located 8 miles northeast of Lexington, Kentucky at Exit 120 on Interstate 75.

Information:
Carolyn Vincent
National Horse Show
PO Box 386
Greenvale, NY 11548

Telephone:
Phone: (516) 484-1865
Fax: (516) 484-1982

Email:
NationalHS@aol.com

Website:
www.nhs.org

Shopping:
Vendors offering equestrian equipment, apparel, jewelry and home furnishings are located in the Alltech Arena.

Additional Contacts:
Vendors - Matt Morrissey at Mmorri4398@aol.com or 941 915-3457
VIP Table Sales - Kiki Umla at KIKIUMLA@aol.com or 904-607-5541
Advertising - Laura Reed at reed.laura@insightbb.com or 859-321-7687
Sponsorship - Mason Phelps at mpjr@phelpsmediagroup.com or 561-753-3389 or Susie Webb at webb_susie@yahoo.com or 301-520-6162

Hotels:
CLARION HOTEL (formerly Holiday Inn North) - 859 - 233-0512 - Approximately 4 miles
FAIRFIELD INN & SUITES BY MARRIOTT - 859 -977-5870 - Approximately 4 miles
FOUR POINTS SHERATON - 859-259-1311 - Approximately 4 miles
LA QUINTA - 859-231-7551 - Approximately 4 miles
KNIGHTS INN - 859-231-0232 - Approximately 4 miles
EMBASSY SUITES - 859-455-5000 - Approximately 4 miles
MARRIOT GRIFFIN GATE - 859-231-5100 - Approximately 4 miles
RESIDENCE INN - 859-231-6191 - Approximately 5 miles
COURTYARD BY MARRIOT - 859-253-4646 - Approximately 5 miles
HOLIDAY INN GEORGETOWN - 502-570-0220 - Approximately 6 miles
RAMADA INN - 859-299-1261 - Approximately 6 miles
RED ROOF INN - 859-293-2626 - Approximately 6 miles
HAMPTON INN - 502-867-4888 - Approximately 6 miles
SUPER EIGHT - 502-863-4888 - Approximately 6 miles
MICROTEL INN & SUITES - 502-868-8000 - Approximately 6 miles
HILTON - DOWNTOWN - 859-231-9000 - Approximately 6 miles

For further information on housing in the Lexington area, we invite you to visit: www.visitlex.com and www.georgetownky.com

Management:
Kentucky Horse Shows, LLC
P. O. Box 11428
Lexington, KY 40575-1428
859-233-0492 (phone)
859-233-0495 (fax)
email: hakshows@earthlink.net
website: www.kentuckyhorseshows.com

ALLTECH MEDIA CONTACT:

Allie Hembree
North American Public Relations Coordinator
Alltech Corporate Headquarters
3031 Catnip Hill Pike
Nicholasville, Kentucky

Telephone: (859) 887-3326
Mobile: (859) 553-3728

Email: ahembree@alltech.com
Web site : www.alltech.com

NATIONAL HORSE SHOW MEDIA CONTACT:

Re: News and Information

Phelps Media Group, Inc.
12021 South Shore Blvd., Ste 105
Wellington, FL 33414
561-753-3389 (phone)
561-753-3386 (fax)
pmginfo@phelpsmediagroup.com
www.phelpsmediagroup.com

Re: Media Credentialing

Classic Communications
38 Mechanic Street - Suite 101
Foxboro, MA 02035
508-698-6810 (phone)
508-698-6811 (fax)
info@classic-communications.com
www.classic-communications.com

About Alltech:

Founded by Dr. Pearse Lyons, Alltech is a global animal health and nutrition company with 31 years' experience in developing natural products that are scientifically proven to enhance animal health and performance. With more than 2650 employees in 128 countries, the company has developed a strong regional presence in Europe, North America, Latin America, the Middle-East, Africa and Asia. For further information, visit www.alltech.com For media assets, visit www.alltech.com/press

 

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