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Press Release


Join the ASPCA for the Official Launch of Georgina Bloomberg’s New Book, My Favorite Mistake

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Join the ASPCA for the Official Launch of Georgina Bloomberg’s New Book, My Favorite Mistake

Written by: Phelps Media Group, Inc.
Client: Gotham Enterprizes
Release Date: 2012-03-06

Wellington, Fl – March 6, 2012 – The ASPCA and their Equine Welfare Ambassadors invite you to join them in the official launch of Georgina Bloomberg’s new book, My Favorite Mistake on Thursday, March 22, 2012 from 6-7pm in the Gallery Tent at the Palm Beach International Equestrian Center in Wellington, Florida.

The new book is the highly anticipated second novel in Bloomberg’s teen book series co-written with Catherine Hapka. Bloomberg’s debut novel, The A Circuit, released last year was a huge success and earned great reviews.

Bloomberg will be signing books and autographs from 6:00-7:00pm. Joining Bloomberg for autograph signing will be her fellow ASPCA Equine Welfare Ambassadors, Brianne Goutal, Paige Johnson, Hayley Barnhill and introducing the newest Ambassador, Jessica Springsteen. Gold medal Olympian Beezie Madden is an ASPCA Equine Welfare Ambassador as well, but will be unable to appear as she will be competing in the Olympic qualifying events that evening. Representatives in attendance for the ASPCA will be Nancy Perry, Sr. Vice President, ASPCA Government Relations, Jacque Schultz, Sr. Director, ASPCA Equine Fund, Valerie Angeli, Sr. Director, ASPCA Equine and Special Projects.

Ten percent of the proceeds of the sale of this book will benefit the ASPCA Equine Fund to help horses at risk across the country.

NOTE TO MEDIA: A press event will be held prior to the book and autograph signing. Credential media are welcome to join Georgina and the ASPCA Ambassadors and Representatives in the Gallery Tent from 5:00-6:00 pm where a light dinner buffet and refreshments will be available. Press event scheduled to begin at 5:20pm.To confirm press event attendance and schedule interviews, please contact or call (212) 876-7700 ext. 4655 by March 14th. Media credentials are required by Equestrian Sport Productions, via this website at:


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