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Nutrena Official Feed Sponsor of Traders Point Hunt Charity Horse Show and Country Fair

Written by: Carrie Wirth
Client: Morrissey Management Group (MMG)
Release Date: 2013-08-01

Zionsville, IN – August 1, 2013 – The Traders Point Hunt Charity Horse Show and Country Fair is pleased to announce that Nutrena will be the Official Feed Sponsor of the popular show.

“We are very involved with several of the major hunter/jumper shows throughout the U.S.,” said Rob Martin, Consumer Marketing Consultant for Nutrena. “Our customers in the Indianapolis area told us how big this show is, so it was a good fit for us.”

Martin encourages attendees to visit the Nutrena booth during the Traders Point Hunt Charity Horse Show for samples of new products and refreshments.

“At the show this year, we will be introducing three new products in the markets: SafeChoice Senior, SafeChoice Mare and Foal, and SafeChoice Maintenance,” Martin said. “Come visit the Nutrena tent for samples of the new products. We will also give away Nutrena water bottles, plus we will be serving free water and lemonade during the show.”

Nutrena recently announced that they will introduce a new veterinarian-recommended SafeChoice Senior horse feed formulated to help improve senior horse nutrition. The new product will be available on August 26 with participating dealers nationwide. 

SafeChoice Senior is an added-fat, controlled starch, complete feed formula, ideal for senior horses and their unique needs. It is designed for horses over fifteen, specifically those suffering from unexpected age-related weight loss, declining energy, difficulty maintaining muscle mass, or those horses suffering from a dull hair coat or having difficulty chewing hay. It contains amino acid fortification and higher-fat levels to help maintain energy and manage unwanted weight loss. The controlled starch and sugar design is effective for horses with equine metabolic sensitivities. SafeChoice Senior boasts balanced Omega 3 and 6 fatty acid levels to help keep inflammation in balance and is enriched with essential amino acids to support muscle maintenance.

SafeChoice Senior includes the exclusive Nutri-Bloom Advantage, which has been proven to improve fiber digestion by up to 15 percent through support of the digestive tract. Studies show that the Nutri-Bloom Advantage promotes bloom and improved overall health.

The entire SafeChoice product line features the exclusive SmartGrain Formulation, which uses the ideal blend of nutrients to help reduce metabolic disturbances.  Prebiotics and probiotics are added to help horses achieve a more efficient absorption of nutrients.  Also included are organic trace mineral complexes, which are easier to absorb, help support the immune system, and improve skin, hair and hoof quality.

“At Nutrena, we are especially excited to sponsor Traders Point because it is the only show jumping event that I’m aware of where all the proceeds go to charity,” said Martin.  “Also, it’s the biggest show jumping event in the state of Indiana.”

For more information about Nutrena go to:

Traders Point Hunt Charity Horse Show and Country Fair Fast Facts:

What: The Traders Point Hunt Charity Horse Show and Country Fair is pleased to announce their 36th benefit horse show and country fair in Zionsville, IN. The location makes for a relaxing and fun show experience. Competitors are welcome to enjoy the horse trails on the property.

Highlights: The Traders Point Hunt Charity Horse Show has a Jumper 5 star rating, is Hunter rated AA and is a WCHR member event. 2013 highlight events include:

• $75,000 Grand Prix of Indianapolis
• $35,000 Mr. and Mrs. Russell Fortune Jr. Memorial Grand Prix
• $15,000 PNC Bank Junior/Amateur-Owner SHF Jumper Classic
• $15,000 USHJA International Hunter Derby
• $5,000 NAL Low Junior/Amateur Jumper Classic
• $2,500 Adult Jumper Classic
• $1,000 Adult Hunter Classic
• $1,000 Children’s Hunter Classic
• $1,000 Junior Hunter Classic
• Garden Party benefitting Riley Hospital for Children
• A Taste for the Cure
• Paws to Applause Dog Show
• The Riley Children’s Foundation Kid’s Day and Country Fair

Where: Zionsville, Indiana

When: August 6–11, 2013

Prize lists available online at: List 2013.pdf

For general inquiries please contact:
Debra Jaramillo at (317) 205-5827 or

For more information, please contact:
Stabling Office (317) 873-5552 (During Show Dates)
Show office (317) 873-3418 (During Show Dates)

Address: P.O. Box 402 Zionsville, In 46077

Beneficiary:  By supporting the Traders Point Hunt Charity Horse Show, you are helping to bring hope and healing to children from every county in Indiana. The Riley Children’s Foundation honors its mission – to improve the health and well being of Indiana’s children – through Riley Hospital for Children, Camp Riley for Youth with Physical Disabilities, and the historic James Whitcomb Riley Museum Home. To learn how you can do more to help Indiana’s most seriously ill and injured children, visit


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