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Press Release


Horse Outline

ANHS Mascot

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Kentucky Kids Imagine Horse Tales for the Alltech National Horse Show Mascot Naming Contest

Written by: Courtesy of Client
Client: National Horse Show
Release Date: 2013-10-01

[LEXINGTON, Ky.] – It’s a horse, of course, suitably dressed for the show ring in a top hat, buttoned vest and jacket pinned with a winning show ribbon. But before making a debut at this fall’s Alltech National Horse Show, this flashy equine mascot needs a name and a story to tell.

Alltech is counting on Kentucky’s creative kids to come up with a name and a story for the new mascot of the Alltech National Horse Show, Oct. 29-Nov.3, in the Alltech Arena at the Kentucky Horse Park. Throughout September, Kentucky’s kids can send Alltech a name and a short story describing the mascot for a chance to win a family prize package with tickets to the Alltech National Horse Show and have their mascot featured in the Lexington Herald-Leader.

Kids are encouraged to exercise their imaginations as they describe how this mascot rose to fame at the Alltech National Horse Show. Did this horse retire from a successful career in show jumping? Or did this horse compete in one of eight official disciplines during the Alltech FEI World Equestrian Games™ 2010 in Lexington, Ky.? Perhaps the horse was a speedster coming off the track at Keeneland Racecourse, or a trotting champion at the Red Mile. Three prizes will be awarded for the best coloring of the mascot, the most creative name for the mascot and most imaginative overall story for the mascot. Entries will be judged for originality, creativity and an awareness of the role horses play in Kentucky’s heritage.

The official entry form, which also serves as a coloring sheet of the mascot, will appear in the Lexington Herald-Leader on Sept. 4, Sept. 6, Sept. 15, Sept. 18, Sept. 20, Sept. 22 and Sept. 24. The entry form is also available as a PDF online at and The deadline to enter the contest is Oct. 4. Stories and illustrations of the mascot will be accepted on separate sheets of paper. Entries should be sent to:

ANHS Mascot
3031 Catnip Hill Pike
Nicholasville, KY 40356

Throughout September, interesting, creative and funny submissions for the contest will be posted to the Alltech National Horse Show’s Facebook page. The winning coloring sheet, name and story will be featured in a special October edition of the Wednesday Life and Neighbors Section of the Lexington Herald-Leader. Kids and families can come see their coloring sheets and stories on display in the kids’ play area at the Alltech National Horse Show on Saturday, Nov. 2.

Alltech’s equine mascot will be visiting local elementary schools in the weeks leading up to the Alltech National Horse Show. If your youth organization or school would like to request an October visit from the soon-to-be-named mascot, contact Chelsea Magee at by Sept. 23.

Kentuckians will gather this fall to celebrate three proud traditions deeply rooted in Kentucky – horses, heritage and hops. Alltech will host the first-ever Kentucky Gathering, Oct. 29-Nov. 3, at the Alltech Arena on the grounds of the Kentucky Horse Park. The week-long festival includes the world-class equestrian sport of the Alltech National Horse Show, the Biggest Loser 5k RunWalk, a showcase of  locally crafted brews and artisan foods called Savor Kentucky, and many other fun-filled activities for the entire family.

An American equestrian tradition, the Alltech National Horse Show, Oct. 29-Nov.3, has reached its stride in the Alltech Arena at the Kentucky Horse Park. Reserved for the year’s top talent on the North American show circuit, the Alltech National Horse Show opens the ring to a variety of equestrian classes and disciplines, with events including the $250,000 Alltech Grand Prix, the $50,000 LIFEFORCE Elite™ Puissance and the ASPCA Alfred B. Maclay Finals for youth competitors. For more information, visit

About Alltech:

Founded in 1980 by Dr. Pearse Lyons, Alltech improves the health and performance of animals, plants and people through natural nutrition and scientific innovation. With more than 3000 employees in 128 countries, the company has developed a strong regional presence in Europe, North America, Latin America, the Middle-East, Africa and Asia. For further information, visit For media assets, visit    

Alltech is the proud title sponsor of the Alltech FEI World Equestrian Games 2014 in Normandy. For more information about these prestigious global championships, visit         


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